- 904-285-9326 ext. 230
- info@thesignature-group.com
About Us
In today’s economic environment, most private clubs with whom we work are experiencing compaction and overcrowding in their golf assets, an aging membership, and a reduction in club revenues due to reduced member food and beverage activity. The process we undertake provides for an objective assessment of club revenue and expenses while identifying specific financial goals and tactics that assist club management to implement the recommendations that come out of our Strategic Planning and Master Planning process.
Signature Group is uniquely qualified to provide customized management, operations, marketing and financial services for independent private clubs, golf organizations and companies looking to grow their share of the highly valued Club member demographic.
Our team of club industry experts is led by Bruce Lucker with the superb support of analysts, strategists, and club professionals who draw from their vast experience in working with golf and country clubs located throughout the U.S.
Our Team
About our President and CEO
Bruce Lucker is widely recognized as one of the leading golf industry and private club consultants with expertise in strategic planning, master facilities planning, operations, marketing, communications, renovation financing and revenue generation. As a passionate communicator, negotiator, facilitator and branding expert, Bruce has merged his extraordinary experience in sports, entertainment, hotels and golf with The Signature Group, his home for serving clients in the golf, club and hospitality industries worldwide. Bruce is currently a member of the Advisory Board of the National Golf Course Owners Association.
What Our Clients Say
Bruce,
I can’t stress how happy I was to have you, Josh, and your team help us out.
Things are rough right now at the club but we can come out of it at the end and be better than ever.
Signature Group did a great job of helping us to engage our members through their Branding Assessment and then assisting us with the implementation of some very creative financing alternatives.
With its insights and understanding of the region’s golfing industry, the Signature Group laid out a viable road map that the Asian Golf Industry Federation is now successfully implementing.
We are grateful to Bruce Lucker and his team for helping the Asian Golf Industry Federation define its vision for the future.
Much of what we’ve achieved as an association over the past year and a half would not be possible without the Signature Group’s tremendous support and dedication to our cause. Besides handling many of the duties our board members are not able to, the ideas and advice you’ve provided are game changers. We highly value working with you as an accomplished, creative leader who doesn’t understand what it means to fail. The energy you exude says all things are possible. When all things are possible, hope is alive, and with hope comes the opportunity to achieve greatness.
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Looking for more?
We deliver solutions. If you would like to hear from a member of our team to schedule an introductory call or virtual meeting, please contact us today.